Ads that hurts Islamic values to draw QR1 mn fine

Display of goods or materials containing images, visual or audio that undermine Islamic values, public morals or Qatari traditions and customs constitute a violation of the country's consumer protection law, the Ministry of Commerce and Industry has said.

Shopping malls and merchants face a fine of QR1 million or a potential ban on doing business in Qatar if they promote obscene or offensive marketing literature or products, the Ministry said.

Clause 4 of Article 2 on Law No 8 of 2008 calls for the protection of consumers from hurting of religious values, customs and traditions.

The ministry called on traders to coordinate with their suppliers to ensure that goods that are to be sold in Qatar do not contain - or promote - logos, designs, symbols or expressions that are contrary to the teachings of Islam.

They are also required to refrain from displaying on the storefronts any goods that might violate “public morals and Qatari traditions”. Use of unsuitable packaging materials or promotional content that might hold symbols or phrases with immoral connotations that affect the religious and cultural values of the community are also prohibited.
Images, audio clips, visuals or other materials with immoral content or that violate public morals are also banned.

MOCI called upon consumers to report any goods bearing logos or designs contrary to customs and traditions and to specify their locations so that the ministry's inspectors can take necessary measures.